XIX Century Trullo
Apulia, Italy
Outcome
- Elevated value perception from premium property to luxury property
- International media exposure
- Increased rental rate by 25%
- Achieved an occupancy rate growth of 30%
Typology
Trullo villa in Apulia, Italy
Solution
Transform
Activity
- Development of the unique value proposition
- Marketing strategy to launch the property as a high-end holiday rental in the international luxury market.
- Art direction







Strategic concept & art direction: Paola Gheis Luxury Rental Consulting ©
Photo: V. Tambasco / Styling: S. Garancini
Property: https://lecasedivalentina.com/