XVIII century dammuso
Pantelleria island, Sicily
Outcome
- Achieved an occupancy rate growth of 27%
- Average rental rates increased by 40%
- Net revenue increased by 94,40%
- Our marketing work diversified our guest-base: from only Italy guests to receiving guests from theĀ US, UK, France, Belgium, Sweden, Switzerland.
- Media coverage: Gourmet Traveller
Typology
Dammuso villa in Pantelleria island, Sicily
Solution
Transform
Activity
- Marketing strategy to launch the property as a high-end holiday rental in the international luxury market.
- Development of an international distribution channel mix
- Development of the unique value proposition.
- Art direction: artistic styling, photography, video production, professional copywriting, website design.
Photo: I. Niccolai / Styling: S. Garancini